Grow your app, or exit. You decide.
- Role
- Co-Founder
- Years
- 2022 to 2023

An app aggregation venture: acquiring consumer subscription apps, growing them, and giving founders a route to exit without giving up the upside.
Most small app businesses are worth more inside a portfolio than alone: shared growth infrastructure, shared monetisation know-how, shared negotiating position.
Appic was built on that thesis: buy well-retaining apps, apply the growth engine, and give founders a decision rather than an ultimatum.